Strategic Data Advice
Strategic data advice
Sometimes you don’t need a new tool — you need someone who has seen the problem before. We bring over 35 years of Oliver Moldenhauer’s experience in the NGO sector to your strategic data questions.
The Four Levels of Data Use
1
Strategic — understand what your supporters want and who your donor base really is; set measurable goals; and evaluate what worked and what impact it had.
2
Operational — concrete design and wording decisions: who gets the mailing? Ask for one-off donations or memberships? Which argument best moves someone to sign?
3
Content — analyses that strengthen your message and give your communication a factual basis (this is why data journalism keeps growing).
4
Communicative — using data and good visualisation to show supporters the effect their time or money has had.
How We Work
We develop each analysis in dialogue. Tell us the questions you want answered — what the actual problem is — and we propose how to get the answer out of the data, handling both the concept and the concrete code.
The point is practical results, not academic work: clear decision aids the whole organisation understands. The best analysis won’t improve a single decision if nobody understands it — so we automate as much as possible and keep everything as legible as we can. That’s also the great advantage of analysis by code rather than by Excel spreadsheet.
Where We Can Help
- Strategic data consulting, e.g. developing the right metrics (as we have for Beyond Fossil Fuels and the European Climate Foundation).
- Individual analyses, e.g. a machine-learning model that decides who should receive fundraising letters.
- Software for automated reports and dashboards.
- Communicating numbers clearly — e.g. a financial report people can actually read.
- Designing and analysing surveys.
- A second opinion — an expert review of an existing analysis.
- Long-term support in interpreting your data.
35 Years in the Sector
Oliver has worked across the NGO sector for more than 35 years — over 20 of them full-time — including as a managing director and CFO with Attac, WeMove Europe, Investigate Europe and Wikimedia Deutschland. As he puts it: “As an executive director and CFO, I often didn’t get the data I needed — the best metrics and their visualisation are what we build here.” That experience is what you tap when you work with us.
Among the organisations we work with on this:
Book a free 45-min consultation
45 free minutes with Oliver on your data, your strategy, and where you can make the most impact.